Management approach

Management approach

Material topic: Consumers and end-users

[GRI 3-3]

Environmental concerns are becoming more important for consumers and end-users in their choices to purchase garments and nonwoven products. The Lenzing Group’s “Better Growth” strategy emphasizes its eco-friendly fibers (TENCEL™, LENZING™ ECOVERO™, and VEOCEL™) to meet this growing demand. The strategy is guided by sustainability, innovation, excellence, and premiumisation, driven by the climate crisis and sustainable living awareness. Developing premium products and services enables Lenzing to effectively meet both customer needs and market requirements at the highest level.

Actual and potential negative and positive impacts, risks and opportunities


  • Leading the market in terms of product safety, product consistency, application performance, and service
  • Achieving business and sustainability targets by monitoring and improving manufacturing processes


Own activities:
  • Non-compliance can impact the health and safety of users and lead to law suit, monetary loss and reputation loss
Business relationships:
  • Losing market position due to increasing competition or new product (regulatory) requirements

Policies and commitments

Actions taken

  • Collaboration across the entire value chain to support customers and brands
  • Continued roll-out of automated quality performance reports and visualizations providing real-time information to the Lenzing community
  • Optimization of customer service processes to improve the customer experience
  • QESH process management including risk assessments and internal audits to ensure the effectiveness of the measures and standards implemented
  • Continuation of Chemical Management Group Standard roll-out
  • Overview and monitoring of product safety & regulatory relevant legislation and regulations
  • Evaluate new legislations or changes in directives, regulations and standards according their impact on Lenzing products and their intended uses
  • Uphold an extensive third-party certification portfolio to demonstrate the safety of the products in the appropriate area of use
  • Regular tests of products against stringent external third-party standards, norms and regulations for product safety and compliance in the respective areas of use
  • Maintain a database of intentional product ingredients and perform risk assessments
  • Implementation of a holistic Management of Change (MoC) process

Sustainability targets, measures and progress

  • Establish the Chemical Management Standard at all sites
  • Risk assessments carried out for new intentional ingredients
  • Maintain and achieve third-party certifications according to the existing fiber portfolio and assess new certifications requests from various stakeholders based on the new certification request (NCR) process


  • Consumers and end-users
  • (Direct) customers


  • Global QESH


  • Global Business Management (Textiles and Nonwovens)
  • Global Business Management (Pulp and Wood)
  • Performance.Improvement.Technology
  • Global Technical Marketing Development
  • Research
  • Customer Service

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